Stolen Beauty Campaign Timeline

July 2005

Palestinian call for international boycott divestment and sanctions (BDS) against Israel

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Sept. 2007

Sex & the City Star and Oxfam Ambassador Kristin Davis signs on as Ahava spokeswoman

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Dec. 2009

Israel launches massive assault on the blockaded Gaza Strip

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Jan. 2009

Blockade of Ahava store in Covent Garden, London, followed by regular protest actions at the location

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February 2009

Valentines Day picket outside Ahava shop organised by Jews for Boycotting Israeli Goods (J-BIG). Monthly pickets held several times thereafter.

March 2009

Ahava shop picketed by J-BIG and other activists.

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June 2009

First CODEPINK AHAVA protest at the Hilton Hotel in Tel Aviv

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CODEPINK NYC delivers letter to Ahava Spokeswoman and Oxfam Ambassador at Lord & Taylor

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CODEPINK NYC Ahava action at Tel Aviv Beach Party in Central Park

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July 2009

Official launch of CODEPINK's "Stolen Beauty" boycott campaign

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CODEPINK protest at Ahava booth at beauty convention in Las Vegas

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French activists protest Ahava at Sephora store on the Champs-Elysees, Paris

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CODEPINK protest action against Ahava in D.C.

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CODEPINK protest action against Ahava in Santa Monica

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Oxfam begins to send out statement that Kristin Davis has been suspended from publicity work for the duration of her Ahava contract

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August 2009

Article on Page 6 of the New York Post about Kristin Davis, Oxfam and Ahava

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Store locator disappears from the Ahava U.S. web site

CODEPINK NYC stages protest at an independent pharmacy and a Ricky's store

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CODEPINK LA protest at store results in promise from owner not to re-stock Ahava products

September 2009

Article on Gawker about Ahava and Kristin Davis not renewing their endorsement contract

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CODEPINK Chicago protest at Nordstrom's Department store

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The Stolen Beauty campaign is endorsed by a unanimous vote at the U.S. Campaign Against the Israeli Occupation conference in Chicago

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CODEPINK Women for Peace signs the Boycott, Sanctions & Divestment Movement's international call

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Women in Black/Vienna stage protest at U.N. commissary that stocks Ahava products

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Second Ahava Blockade: Two activists lock themselves inside Ahava shop in London's Covent Garden

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The Big Campaign stages protest at Ahava store in London; protests on the same day in Amsterdam, Washington, D.C., and Los Angeles

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First Ahava International Day of Action. Campaigners stage protests Sunday Times 'Style in the City' fashion and beauty event in Birmingham leafleted and picketed by West Midlands PSC.

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October 2009

CODEPINK joins the First Boycott, Divestment & Sanctions marathon in support of jailed Palestinian human rights activist Mohammed Othman with a Stolen Beauty Action in D.C.

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Tadamon in Canada joins the Stolen Beauty campaign with
store protest in Montreal

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CODEPINK activists continue delivering boycott letters to store managers around the country

November 2009

Dutch Foreign Ministry agrees to investigate AHAVA's manufacturing and labeling practices

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December 2009

Palestinian Authority launches boycott campaign against Israeli settlement companies by confiscating and destroying products including AHAVA Cosmetics.

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Third blockade of the Covent Garden Ahava shop in London.

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January 2010

Business and Human Rights Centre (London) disseminates "The Case Against AHAVA"

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Facebook campaign succeeds in securing confirmation from Costco that they will no longer carry AHAVA products

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British MP denounces Ahava's fraudulent labeling practices during debate in Parliament on Israeli "settlement products"

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February 2010

EU court in Brussels rules that products from Israel's settlements in the West Bank are not Israeli and therefore are not covered by trade agreements between EU & Israel

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March 2010

March 30 International BDS Day of Action: AHAVA protests in NYC, D.C., Chicago, Montreal, Austin, Los Angeles, San Francisco

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Campaigners start holding Saturday demonstrations every two weeks outside the UK's only Ahava shop in Covent Garden

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A grassroots coalition of activists propose holding demonstrations every two weeks outside the UK's only Ahava shop in response to an appeal from the Palestinian village of Bil'in.

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First regular fortnightly demo outside the Ahava shop attracts about 30 protestors and forces the shop to close early.

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May 2010

The Palestinian Authority upgrades its boycott campaign against Israeli settlement products by sending volunteers throughout the West Bank to distribute a pamphlet describing targeted companies, including AHAVA

French-based Coordination des Appels pour une Paix Juste au Proche Orient (CAPJPO) files suit against Sephora for carrying AHAVA products

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July 2010

First AHAVA protest in Brooklyn at Ricky's NYC on Montague Street organized by Brooklyn for Peace, in collaboration with CODEPINK NYC & Adalah-NY; several Brooklyn synagogues and Jewish community groups organize a "buycott" in response.

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Launch of Czech Ahava boycott in by ISM-Czech Republic

CODEPINK AHAVA boycott activists go to Cosmoprof Convention in Las Vegas for the second year in a row to confront AHAVA staff at their booth.

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August 2010

Trial of four London activists, all charged with aggravated trespass, who shut down the Ahava shop in Covent Garden. All four are acquitted.

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September 2010

Stolen Beauty Campaign responds to Ahava CEO Yaakov Ellis' letter to retailers

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Brooklyn for Peace replies to 7 Brooklyn Rabbis' Denunciatory Letter about the boycott campaign

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October 2010

Stolen Beauty Campaign is presented at a workshop on commercial boycott at the BDS Quebec Conference in Montreal

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Fourth Ahava Blockade at Covent Garden shop results in arrest of two activists

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The Israel/Palestine Mission Network of the Presbyterian Church (U.S.A.) votes to boycott Ahava Cosmetics and two other Israeli settlement products

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Boycott campaigners demonstrate, leaflet and speak to visitors at the Professional Beauty show in Manchester where Ahava is exhibiting in the UK

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www.goo.gl/Nh3EA

November 2010

Ahava in the dock at the Russell Tribunal on Palestine London Session; the company is found to be complicit with Israel's violations of international law

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Fifth Ahava Blockade at Covent Garden Shop results in arrest of two activists

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Video of London 11/22/10 protest & arrests

Ahava protest at ULTA store in Colorado Springs results in two arrests

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International Day of Solidarity with the Palestinian People (Nov. 29) Ahava protest actions from Amsterdam (http://www.youtube.com/watch?v=l1W3SCuxJH8), London, and Capetown to Seattle, Brooklyn and Los Angeles

In Cape Town, South Africa, Charges Filed Against Wellness Warehouse & SDV Pharmaceuticals for carrying Ahava products

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Zionist Federation-sponsored Ahava BUYcott fails as the English Defence League's "Jewish Division" announce they will also attend and activists allegedly glue the shop's locks, thus delaying its opening.

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Ahava in the dock at the Russell Tribunal on Palestine London Session. CODEPINK's Nancy Kricorian and Rae Abileah testify against the company. Ahava is found to be complicit in Israel's violations of international law.

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Fifth Ahava occupation/lock-on during the last day of the Russell Tribunal on Palestine. Ahava shop forced to close and two activists arrested. American CODEPINK activists, Nancy Kricorian and Rae Abileah also present.

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December 2010

Boycott campaigners gather almost daily outside Ahava and influence shoppers in the run up to Christmas.

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Ahava employee calls a Jewish boycott campaigner a Christ killer. Zionists defend anti-Semitic comment.

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In response to Ahava's Christmas Gifts of Love holiday line the Stolen Beauty campaign organizes holiday caroling actions to let consumers know there is know love in occupation.

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January 2011

Canadian retailer The Bay confirms having dropped Ahava from sales inventory. The Bay CEO releases a joint statement with the Canada Israel Committee and the UJA Federation of Greater Toronto claiming the chain had dropped Ahava because of declining sales, not because of the boycott

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UK retailer John Lewis confirms having dropped Ahava from sales inventory
UK retailer John Lewis claims Ahava dropped because of "sales performance" of the products, not the boycott

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February 2011

Stolen Beauty actions are organized in Washington, D.C., New York City, San Francisco and Los Angeles: store protest and online action parties are dedicated to the memory of Jawaher Abu Rahmah, who was killed by tear gas at an anti-wall demonstration in the village of Bil'in

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A Valentine for Ahava in London, dedicated to the memory of Jawaher Abu Rahmah who was killed by tear gas while a bystander at an anti-wall demonstration in Bil'in

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Ahava IS BAD FOR BUSINESS at Professional Beauty 2011, London where activists hand out anti-Ahava leaflets at ExCel Center

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March 2011

CODEPINK's Jodie Evans stages protests at the Ahava stand at Natural Products Exp West in Anaheim, California

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The National Cathedral Gift Shop in Washington, D.C. confirms it is no longer stocking Ahava due to customer complaints
Landlord declines to renew the lease of Ahava's flagship store in Covent Garden, London. This is a victory for London BDS activists who have been holding bi-weekly protests outside the store for two years

Czech Activists picket Ahava store

March 30 Land Day BDS Actions by Stolen Beauty supporters, including store protests in Los Angeles, New York, and D.C., plus a visit to Ulta Headquarters by activists in Chicago

  • http://www.bdsmovement.net/2011/la-doa-6397
  • http://www.bdsmovement.net/2011/chicago-activists-pay-ulta-corporate-headquarters-a-visit-6498

 

April 2011

London BDS holds an “Ahava leaving party” outside Ahava shop on Monmouth Street, Covent Garden

Ahava 4 convicted of trespass in London

British Quakers announce boycott of settlement products, including Ahava

May 2011

Bt'selem releases major report on Dispossession and Exploitation in the Jordan Valley and Northern Dead Sea, and calls out Ahava as an occupation profiteer

Who Profits receives documentation from the Israeli Civil Administration confirming an active mud excavation site exploited by Ahava on the occupied shores of the Dead Sea

Stolen Beauty boycott culture jam turns Birchbox/Ahava Twitter contest into a social media fail

June 2011

Open Shuhada Street pickets Wellness Warehouse for carrying Ahava

The Holy Land Awareness and Action Task Group, of the Social Justice and World Affairs Committee within South West Presbytery of the United Church of Canada launches campaign against occupation profiteers, including Ahava

September 2011

Ahava's flagship London store closes for business after months of bi-weekly protests

November 2011

King's College Student Council votes to condemn the university's involvement in an E.U. funded research project that includes Ahava

National Union of Students (NUS) in the U.K. votes to condemn research collaboration between King's College London and Ahava

December 2011

In Marin County, California BDS Brides protest at Bed, Bath & Beyond, calling on the retailer to drop illegal settlement products by Ahava and SodaStream. The BRIDES BOYCOTT AHAVA & SODASTREAM YouTube video receives over 40,000 hits.

January 2012

Letter from Prominent UK scientists and intellectuals calling on Natural History Museum to end research collaboration with Ahava Dead Sea Laboratories results in a week of terrible press for Ahava.

February 2012

Major Norwegian retailer Vita drops Ahava cosmetics

April 2012

Ahava's Japanese agent discontinues distributing the product line after learning of the company's illegal practices

May 2012

United Methodists vote to boycott Ahava settlement goods

South African Minister of Trade and Industry announces new labeling rules for Israeli settlement goods. Ahava is specified by name as not deserving of a “Made in Israel” label.

Swiss Chain Migros decides to label Israeli settlement goods as products of the Occupied Territories

Major new Who Profits Report on Ahava: Tracking the Trade Trail of Settlement Products

June 2012

Increasing numbers of Israeli Jews speak out in support of proper labeling and boycott of settlement goods, including former Knesset member Avraham Berg and former Israeli Ambassador Alon Liel

July 2012

U.S. Presbyterians vote to boycott Ahava and all Israeli settlement goods

Prominent U.K. jurist says trade ban of Israeli settlement products, including Ahava, is legal

Abigail Disney renounces her share of Shamrock Holdings' investment in Ahava

New edition of The Lonely Planet Guide to Israel and the Palestinian Territories is published, and the Ahava Visitors Center is no longer on the list of recommended places to visit in the Dead Sea region.

September 2012

Major new report from Al Haq: Israel's Unlawful Exploitation of Occupied Natural Resources in the Occupied Palestinian Territory (focus on Ahava's pillage of mud)

October 2012

Settlement labeling controversy heats up in South Africa, with Ahava serving as poster child

Major new report from 22 NGO's: Trading Away Peace ~ How Europe Helps Sustain Israel's Illegal Settlements (Ahava features prominently)

December 2013

The United Church of Canada launches settlement boycott campaign, and Ahava is one of the targeted companies.

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October 2014

Palestinian human rights group Al Haq released “virtual field visit” video about Ahava and its resource exploitation in the Occupied West Bank.

Luxury online retailer GILT stops carrying Ahava products

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April 2015

EU countries push for labeling of Israeli settlement goods (Ahava is the poster child)

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